• Sandhya Gulsin

The power of Apple's brand positioning

Updated: Oct 26, 2020


In a collaboration with Marketing Week, Mark Ritson examines 50 years of Effie's case studies. In this episode, he looks at the power of Apple's brand positioning around three central focus points - simplicity, creativity and humanity.




14 views0 comments
pixel bg grouped.png

Ready to accelerate?

Request a free FAST audit today and find out what your customers see on key journeys